What's the BuZZ?

Bruce Nazarian - President, International Digital Media Alliance

SPECIAL REPORT - THE STATE OF BLU-RAY

Host: Larry Jordan

Guest: Bruce Nazarian, President, IDMA

The Digital Production Buzz presents a unique Special Report on The State of Blu-ray Technology for video producers. Bruce Nazarian, president of the International Digital Media Alliance, formerly the DVD Association, joins host Larry Jordan for a wide ranging discussion of this latest technology for optical media.

The BuZZ Beat

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The program was first presented live on Jan. 21, 2009 and is divided into the following segments:

0:00 - Open

Welcome from Larry and Bruce. Brief discussion of Bruce's credentials and outline for entire show.

6:18 - The History of Blu-ray technology

How did we get to where we are? Where did Blu-ray come from and definitions of common terms. This segment sets the background for the rest of the show. This also explains the basic differences between duplication (burning) and replication (manufacturing).

14:37 - Blu-ray Means More than Video

Blu-ray is an optical storage media that holds far more data than standard DVDs, with a faster data rate as well. This segment discusses the uses of Blu-ray technology for data.

22:48 - Creating Blu-ray Discs on PCs

What do you need to create Blu-ray discs on a PC? How do you monitor your work? What brands and products should you consider? How much will it cost? And what traps should you avoid?

38:24 - Creating Blu-ray Discs on Macs

The Mac does not currently support Blu-ray Discs. But there are workarounds, and plenty of traps. This segment discusses how to monitor your work, what gear to consider, and how to set your system up for Blu-ray production.

51:26 - Issues in Blu-ray Licensing

Nothing has caused more confusion than understanding the costs associated with licensing Blu-ray and AACS. This segment explains what you need to know, how much it will cost, and where you can go to learn more.

1:06:12 - Questions

This section discusses common questions and answers surrounding Blu-ray technology.

1:09:46 - Close

Here, Bruce and Larry summarize the show, as well as provide final thoughts on what it takes to be successful.

1:14:08 - Show ends.

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