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“ExpressColor” is the New Mobile Color Correction Tool for iPhone

ExpressColor” for iPhone gives any user—beginner or professional, photographer or cinematographer or DIT—a powerful mobile color correction tool. “ExpressColor” is another creation of Gamma and Density Co., who used the patented invention by Director of Photography Yuri Neyman, ASC and pioneered mobile on-set color correction dailies system with the introduction of the Mac based 3cP SET + POST system in 1998. 3cP SET + POST for Mac continues to be used on hundreds of commercial, motion picture, and television productions.

Gamma & Density Co. continues to be mobile innovators in this field, with the introduction of the new app ExpressColor for iPhone which answers the demand for a hand-held, high-performance, simple, quick, and easy-to-understand tool which allows fast look-creation and effective communication with colleagues, customers and friends via email, Facebook, Twitter, and Dropbox in-app integration.

ExpressColor packs many features that appeal to beginners and professionals alike. For moving image professionals, the app allows you to import a still frame taken from the original footage, grade it on your phone using color wheels and preset looks, and export the graded still, along with a 3D LUTs (look-up-tables) or ASC CDL (American Society of Cinematographers Color Decision List) file to post-production or the DIT, via email or Dropbox. With the help of ExpressColor’s built-in calibration utility, the iPhone’s screen becomes calibrated in-app and adjusts gamma for accurate display of Rec. 709 imagery.

For beginner and amateur users, ExpressColor for iPhone provides all the power of a professional tool with a simple interface, which will have any user creating their own custom look in seconds. The array of hundreds of preset looks allows the quick creation of unique, “one of a kind” images and sharing them instantly with your friends.

Easy-to-Use Color Correction Controls and Ability to Export 3D LUTs

ExpressColor has industry standard color correction tools giving users the ability to control every aspect of their custom look. The app features lift/gamma/gain color wheels with density sliders for the ultimate control over every aspect of color and brightness of the image. As you color correct your image, exposure variations are shown visually and as f-stops changes. ExpressColor also comes with hundreds of preset looks which can be applied to any image, including Alexa Log-C to Rec.709 adjustment, Kodak & Fuji negative & print stock emulators, and a huge array of colored gel filters, including the Rosco Storaro selection.

3D LUTs exported include Academy; Apple Color; Autodesk Flame, Lustre and Smoke; DaVinci Resolve; Blackmagic HDLink Pro; Thomson LUTher; Nucoda; Panavision GDP; Pogle; Assimilate Scratch; Technicolor Digital Printer Lights; Truelight Cube; and ASC CDL (color decision list)

ExpressColor for iPhone is available now in the Apple App Store and is compatible with iPhone and iPad running iOS 6.0 and later.

Click for more information about Gamma & Density Co.’s “ExpressColor”.

Bluefish444 Announces Windows 4K HD SDI Preview & 12 bit HD SDI Preview Plug-in For Assimilate SCRATCH & SCRATCH Lab

Bluefish444, manufacturer of the industry’s highest-quality uncompressed 4K/2K/HD/SD SDI video cards, has announced that it has developed a new Windows plug in for ASSIMILATE SCRATCH and SCRATCH Lab, enabling both 4K HD SDI preview and 12 bit HD SDI preview.

Bluefish444 has collaborated with ASSIMILATE to develop a freely available plug-in to the Epoch range of video cards including the Epoch | 4K Supernova. Windows installer 5.11.2 is immediately available from Bluefish444 enabling SCRATCH customers:-

  • Full resolution 4K HD SDI video preview
  • 12-bit HD SDI preview

12-bit SDI preview support allows SCRATCH customers to preview the true potential of high bit depth imagery available with modern digital cameras.

Bluefish444 Epoch | 4K Supernova video cards will support the following 4K SDI previews from within SCRATCH and SCRATCH Lab:

  • Digital Cinema 4096 x 2160 4:2:2 YUV 8/10 bit HD-SDI preview
  • 4K QFHD 3840 x 2160 4:2:2 YUV 8/10 bit HD-SDI preview
  • Digital Cinema 4096 x 2160 4:4:4 RGB 8/10 bit Dual Link HD-SDI preview
  • 4K QFHD 3840 x 2160 4:4:4 RGB 8/10 bit HD-SDI preview
  • Up to 2048 x 1080 4:4:4 RGB 12 bit HD-SDI preview
  • Hardware color space conversion between 8/10/12 bit YUV and RGB for HD-SDI preview

Click for more information about Windows 4K HD SDI Preview & 12 bit HD SDI Preview Plug-in for Assimilate SCRATCH & SCRATCH Lab.


GenArts Release Monsters GT v7

Monsters GT v7 is the newest addition to GenArts’ Sapphire Accents, a line of special effects designed to enhance every artist’s visual effect portfolio. Monsters GT features a wide variety of inspiring and memorable visual effects that give storytellers more choices to meet the demand for specific looks and solve creative challenges – without a time-consuming effect building process.

The Full Pack

The complete collection of 59 effects is an effective tool for visual effects artists to create unique, compelling work. Monsters GT plugins leverages precise control of effect behaviour and the highest image quality available to maximize productivity and creativity.

Key Features in Monsters GT v7:

  • Unparalleled range of realistic, artistic, and stylistic effects
  • Flexible pricing options
  • Enhanced sprite quality and smoother particle motion
  • New effects and enhancements to create a more streamlined workflow
  • GPU acceleration for improved render times
  • Floating point processing for improved image quality
  • Resolution-independent
  • Available for Autodesk systems, Adobe After Effects, Eyeon Fusion, The Foundry Nuke, Assimilate SCRATCH, and Sony Vegas

Click for more information about The Full Pack.

Click for more information about The Theme Pack.

Click for more information about Monsters GT v7.