This spring the first VB Mobile Studio will be in use. Purchased by a major consumer brand, that is confidential at this time, the company will be using the VB Mobile Studio for an upcoming marketing campaign.
The VB Mobile Studio is a 30 foot trailer. The studio is comprised of two control rooms and two 4′ x 6′ VocalBooth Performance and Recording booths. VocalBooth has also installed premium audio and video gear which will be used for the client’s marketing events.
VocalBooth has experience working with advertisers and marketing campaigns. One of the more creative marketing initiatives was for BlackBerry during the Madonna Sticky and Sweet Tour. The VocalBooths were wrapped in graphics to resemble BlackBerry cell phones. Concert goers were invited to record karaoke style a Madonna song and then download it to their BlackBerry phone.
Avid unveiled its lineup of technology demonstrations and customer presentations scheduled to take place at the company’s booth (#SU902) during NAB 2011. The rotating sessions will provide an overview of new solutions and concepts, including the recently released Avid Media Composer 5.5, Avid Pro Tools 9 and Avid Artist Series, as well as Integrated Media Enterprise, Interplay Production, iNEWS and ISIS solutions, to help attendees entertain, inform, create and build more competitive businesses.
This year, Avid will present:
A wide array of industry-leading asset management, storage, video and audio solutions to help post and broadcast customers make the most of their media through open, collaborative and productive workflows
A stereoscopy 3-D technology preview
A robust line-up of customer presentations with exclusive appearances by Director Kevin Smith (April 12 at 1:00 p.m.), who will discuss his unique approach to editing and promoting the film Red State, among other content creators behind some of today’s most popular television shows and films
Avid will showcase the industry solutions and customized workflows that enable users to achieve whatever they can imagine in the latest film, television and broadcast productions. Attendees can connect with Avid during the range of sessions, including on the main stage of Avid’s booth during exhibit hours, at the 10th annual SuperMeet, on the John Lennon Educational Tour Bus and during NAB’s official speaker track.
Avid’s booth presentations will offer technology demonstrations, including a preview of 3-D stereoscopy capabilities. Additionally, Avid’s guest speakers will include:
Red State Director, Kevin Smith
TRON: Legacy post production team
True Blood Editor, Louise Innes, and Assistant Editor, Charles Bunn
Agent Zero crew
The Magical Elves Inc. producers of Top Chef: Post Production Supervisor Adam Ford and Online/Offline Editor Pepe Serventi
Jost Young, Post facility owner and reality TV editor
The post-production teams will discuss their creative visions and the real-world workflows they rely on using Media Composer and Pro Tools in a range of environments—from 3-D storytelling to deadline-driven, reality-based television and news programming—while handling media from multiple devices in different formats. Visit Avid.com/NAB2011 for more details on session times.
At the 10th Annual SuperMeet, Avid will be on-site with Kevin Smith to discuss the latest in editing and digital filmmaking. The event will take place at Bally’s Hotel Event Center on Tuesday, April 12, with doors opening at 4:30 p.m.
Avid and the John Lennon Educational Tour Bus will also come together at NAB Central Hall 5 entrance to bring show attendees on board to see the state-of-the art mobile studio that visits schools, festivals and industry events all over the U.S. During the show, broadcasters can also enter to win a visit from the Lennon Bus to their station as well as local schools. Broadcasters can enter online at www.lennonbus.org/nab, on board the Lennon Bus, and at the Avid NAB booth. Outfitted with Avid’s latest audio and video offerings, including Media Composer 5, Pro Tools 9 and the new Pro Tools|HD Series interfaces, the John Lennon Bus is a self-contained professional recording studio and post facility dedicated to creating an environment for the next generation of filmmakers, producers, engineers and musicians to develop the skills they’ll need to pursue exciting careers, while tapping the highest potential of their creativity.
Telestream announced that its Vantage, FlipFactory, and Episode Engine transcoding software for Windows-based servers now allow encoding to the Apple ProRes video codec. Telestream is the first company to enable the creation of ProRes in Windows-based transcoding applications, for use in Final Cut Studio production environments, as well as in preparing content for distribution through iTunes.
The ability to encode to ProRes allows users to turn acquisition, ingest or archive content into files for editing in Final Cut Pro. ProRes encoding on a Windows platform also provides a seamless bridge between Mac OS X and Windows environments. In addition, a Windows-based, high-volume workflow solution to create content for iTunes is now possible with Vantage, FlipFactory, and Episode Engine. The addition of ProRes to Telestream’s full suite of enterprise-class transcoding software products provides a solution to fit every need.
Telestream’s server-based video transcoders are used by many of the world’s most demanding media and entertainment companies for fast, high-volume, video and audio transcoding. Episode Engine’s high-quality, 10-bit 4:2:2:4 processing is coupled with segmented and distributed encoding that fully utilizes all CPU power to meet time-critical needs. Episode Engine is scalable from a single workstation to a multi-node server cluster, allowing users to cost-effectively add transcoding nodes as their business requirements grow. An Episode exclusive, One Click Clustering with integrated file-sharing allows users to easily pool resources and share encoding tasks across multiple computers in a mixed environment of PC and Mac systems.
Vantage video workflow design and automation software is built on a modular, future-proof platform that combines video capture, transcoding, analysis, metadata processing, and delivery into a unified video framework. Developed for media and entertainment companies and organizations with high-volume video processing needs, Vantage offers enterprise-class scalability, predictability, and workflow management tools. Vantage automates a variety of workflows including device interoperability, content preparation and delivery. Vantage and FlipFactory allow enterprises to improve operational efficiency and take advantage of today’s new multichannel revenue opportunities.
Dulce Systems Corp., a provider of world-class storage solutions, today announced the new PRO EX16 switch (x16 lanes) expansion system series. The PRO EX16 allows system developers and systems integrators to add PCI Express Gen2 slots to a host, Mac or PC, via a x16 (80 GB/s) expansion cable and HBE (host bus extender).
The PRO EX16 allows system developers and systems integrators to add PCI Express Gen2 slots to a host, Mac or PC, via a x16 (80 GB/s) expansion cable and HBE (host bus extender).
The PRO EX16 Gen2 expansion switch is an enterprise class, cost-effective system, designed to protect data. The enterprise class switch provides end-to-end cyclic redundancy check (CRC) designed for error-detecting in data packets; the corrupted data packets are cleaned and automatically re-transmitted by the hardware.
The flexibility of the PRO EX16 – tower or rack mountable – allows the use of double-width three x16 lanes PCI express Gen2 and two x8 lane PCI express Gen2 backward compatible to Gen1. The PRO EX16 is an efficient way to increase your PCIe slots for your computer, server or workstation.
Archion Technologies is showcasing its expanded product line at this year’s National Association of Broadcasters Convention (NAB 2011). Specifically designed for today’s demanding post production and graphic design requirements, including uncompressed HD, 3D, RED, 2K/4K, and other file-based workflows, Archion’s storage solutions are on display at NAB 2011 in Booth SL5929 at the Las Vegas Convention Center, Las Vegas, NV, April 11-14.
Known for its award-winning Synergy storage system, which enhances Avid’s Unity file system with hardware RAID protection, Archion is introducing three new products at this year’s NAB — Synergy XTR, EditStor ES, and Alliance LT. Archion is also featuring other collaborative storage solutions that enhance workflows encompassing the most popular content creation tools, such as Apple’s Final Cut Studio, Avid’s Media Composer and DS, Adobe CS, Autodesk Smoke, and Flame.
New at NAB 2011: Synergy XTR, EditStor ES, and Alliance LT
With product offerings that range from completely integrated, full-featured SAN solutions to highly compatible, uniquely intelligent, add-on RAID storage systems for other popular SANs, Archion has an advanced solution to meet the needs of today’s post production and graphic design professionals. The three new Archion products making their debuts at NAB are Synergy XTR, EditStor ES, and Alliance LT.
Like Synergy UXE, which offers the highest performance RAID protected add-on storage for the Avid Unity, the new Synergy XTR is designed to offer complete compatibility with Avid MediaNetwork and greater ease of management. Synergy XTR underscores Archion’s commitment to continued advancements in storage technologies and further future-proofs the Synergy product line for Avid Unity environments.
EditStor ES takes the simplified multi-platform shared storage system of EditStor to a new level. A completely self-contained SAN that is designed to be affordable for every post facility and creative agency, including schools, houses of worship, and enterprises, EditStor ES includes several new features that are designed to significantly enhance media workflow management. Ideally suited for Final Cut Studio, Adobe CS, and Avid Media Composer applications, it supports most offline editing workflows.
A “lite” version of the well-established Alliance Pro, Alliance LT is a high-performance SAN that offers file-level sharing, hardware RAID protection, support for all three operating systems (MAC, Windows, and Linux) and both Fibre Channel (FC) and Ethernet connectivity. It is designed for facilities that have both demanding editing requirements, but would also like to connect stations via low cost Ethernet, while simultaneously gaining performance that is 30-50% higher than its nearest competitor at a very competitive cost.
Petrol Bags will introduce a full line of Carriers and smart Rain Covers for video-enabled DSLR at NAB in their C6030 booth. Now Petrol Bags gives users a real choice of carrying options so there‚Äôs the perfect system for any production professional.
An array of new video-enabled DSLR backpacks will be shown, including the DSLR/Personal Computer Backpack, ultra-lightweight while offering maximum protection; the hiker’s DSLR Campack Plus, designed to carry up to two video-enabled DSLR cameras and a laptop with up to a 17″ screen; and the small-sized Digiback Jr. DSLR Backpack, a smart and ergonomic solution for DSLR transporting and carrying.
When it comes to rolling bags, Petrol will showcase the DSLR Camera Rollpak, a 2-in-1 professional camera trolley and backpack; and the Deca Rolling U-Bag that provides a versatile, semi-hard camera bag carries designed to be easily carried over the shoulder or to roll on a hide-away wheel and tote assembly.
For those days when the rain never stops, Petrol provides a new Transparent DSLR Plus Rain Cover, and the Deca Sound Man Rain Poncho, which is sized to comfortably cover the soundperson with a mixer and fully-loaded audio bag.
Petrol will also debut a DSLR version of its classic doctor bag, the Dr. DSLR Camera Bag, and a shippable DigiSuite DSLR Camera Case with semi-hard suitcase-style carrier design.
Fast Forward Video (FFV) is launching the sideKick HD, a multiformat, straight-to-edit, camera-mountable digital video recorder (DVR), at the 2011 NAB Show in Las Vegas. The sideKick HD is designed to ease the production workflow by providing a versatile recording solution that meets the needs of both producers and post-production editors.
The sideKick HD captures video directly from any HD/SDI or HDMI output at bit rates up to 220 Mbit/s, with 4:2:2 sampling and 10-bit resolution in industry-standard codecs such as ProRes. By recording directly to these high-quality NLE formats, the DVR eliminates the time-consuming transcoding step, which degrades image quality.
In addition, the sideKick HD records video onto standard 2.5-inch hot-swappable solid-state SATA drives for greater flexibility and increased record times, and provides a 4.3-inch on-board confidence monitor, which offers playback options including scrub and jog capabilities. The sideKick HD mounts directly to any HD camcorder or HDSLR utilizing the 1/4 -20 insert and battery power optional accessories.
The MGW Micro Premium is Optibase’s most advanced industrial-grade, MPEG-4 H.264 encoding and streaming appliance. Designed for low latency distribution of high definition and standard definition video sources for enterprises, it utilizes minimal bandwidth yet preserves broadcast-quality video up to full HD 1080p60 resolution. The small ruggedized encoder supports up to two separate HD sources or five separate SD sources in an ultra-small form factor, making it the densest professional-grade H.264 AVC encoder in the market. The solid state MGW Micro Premium appliance offers high reliability and the highest flexibility with video inputs including 3G, HD-SDI, SD-SDI, DVI, HDMI and Composite video sources. With its built-in matrix, it enables a single video source to be encoded at five different resolutions and data rates with built-in AES-256/128-bit encryption for securing IPTV content.
The MGW Micro Premium is optimized for mission critical ingestion and dissemination of Full Motion Video (FMV) with optional metadata information (CoT to KLV). Its professional-grade, rugged enclosure and H.264 HD/SD video compression engine offer durability, quality of service and best-in-class video quality in less than 65 milliseconds encoding latency. Its ultra-small, airborne-ready footprint makes it a perfect for portable applications. It can be used as a stand-alone appliance or in conjunction with Optibase EZ TV and FITIS IPTV Systems to deliver a fully secure end-to-end IPTV service.
Innovision Optics, known for game-changing optical and moving camera devices, announced the debut of the new Kamtrax vertical and horizontal camera slider. Kamtrax is the first slider on the market to provide weightless vertical tracking camera movement.
To add vertical travel production value through an easy to set up accessory, Kamtrax provides weightless and ultra-smooth vertical camera movement via sealed ball-bearing wheels running along an anodized stainless steel track. Kamtrax is available in 3 and 6 foot lengths. Both ends can be attached to various mounts including 100mm ball, Mitchell plate or High Hat. The bottom of the track features a heavy-duty ball-bearing ring which allows the track to pivot around endlessly.
A continuous cable surrounds the track end-to-end, providing control of camera travel up and down the track. Camera packages weighing up to 40 pounds (18.2 kg) can be mounted on Kamtrax. To render the camera weightless, the same amount of weight in barbell disks are attached to the other side of the continuous cable. The camera can then be raised or lowered using the power of a single finger, and the camera can be positioned at any point up or down the track without being locked off. The camera platform can swing down 90-degrees and be locked off at any point in between for a Dutch tilt.
The camera package can be mounted directly to the camera platform via 3/8 ‚or threaded bolt, or with a pan and tilt head between camera and platform to provide pan and tilt control. Camera operators can view camera video output via their own flat-panel monitor mounted to the Kamtrax by an optional bracket.
Alternatively, by using the Kamtrax Horizontal Kit, the track can be oriented horizontally in minutes to provide a side-to-side slider with the same smooth travel. Angular travel can also be achieved through the optional Angle Slider Kit.
Optional durable travel cases are available for the 3 foot and 6 foot Kamtrax, as well as for its accessory kits.
Peter Storer, Dave Mungai, Vivian Rosenthal, Jessica Sitomer, and Carey Dissmore
HEADLINES: We are quickly ramping up to NAB 2011! Tracking schedules, rights, and finances, growing a small production company, where architecture meets animation, successful job-hunting at NAB, and the inside scoop on the MediaMotion Ball — all this, plus Buzz Shout-outs!, on this week’s show!
The Buzz Shout-out! gives you a FREE chance to showcase your best work! Visit here for all the details.
This week’s episode of the world’s only interactive talk radio program covering Digital Production, Post-Production and Distribution is filled with information and entertainment designed for the independent filmmaker or industry professional.
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Join host Larry Jordan and co-host Michael Horton as they talk with:
Peter Storer Founder & President, StorerTV
For 25 years, StorerTV has created powerful software that enables broadcast stations, cable networks, and group owners manage the scheduling, rights and finances of programming contracts — solutions that have immediate impact to the bottom line and workflow of these organizations. StorerTV continues to contribute new technologies that allow media companies to have complete control over their business: from connecting metadata with contract rights and media assets, to creating automated workflows that glue together the entire media factory. Founder and President, Peter Storer, joins us today to tell us more about how we can benefit from what StorerTV is doing.
Dave Mungai, President, Choice Video Services
Dave Mungai is the owner of Choice Video Services, a small video production company located in Gulf Breeze Florida. Dave is the current President of the Association of Video Professionals, LLC, serves on the Gulf Breeze chamber of commerce board of directors, and is also President of the Northwest Florida Business Alliance. Dave’s core focus is helping businesses and organizations grow and disseminate information through marketing videos, training videos, promotional pieces, and the web. He also has a niche business working with attorney clients to produce mediation documentaries for people who have been severely injured or killed due to the negligence of others. We want to know what he’s doing to help his small production company grow – and how we can learn from what he is doing.
Vivian Rosenthal, Co-founder, Tronic Studios
Tronic Studios is a NYC based directing, design and animation studio founded in 2001 by Columbia Architecture graduates Jesse Seppi and Vivian Rosenthal. They’ve directed and animated spots and campaigns for Target, Adidas, Microsoft and Sony, conceived and executed installations for Diesel, General Electric, Sharp and many others. Their philosophy is to eliminate lines delineating one form of creative media output from another. This week, we talk with Vivian about her vision for the future of animation – and the tools she is using to take us there.
Jessica Sitomer, President, The Greenlight Coach
Unless you are intentionally living under a rock, you know that NAB 2011 – the biggest trade show in our industry – is just around the corner. This gives all of us an opportunity to network for work at the show. But how? That’s where Jessica Sitomer, president of The Greenlight Coach, can help. She joins us this week filled with tips on how to job hunt at a trade show.
Carey Dissmore, Founder, IMUG
One of the big events at NAB for the last fourteen years is the MediaMotion Ball, presented by IMUG. Carey Dissmore, the founder of IMUG, and one of the driving forces behind the Ball, stops by to tell us what makes this year’s event even more exciting. Plus, for those that can’t attend NAB, he also tells us about IMUG, which provides free, world-wide access to some of the brightest minds on the planet.
You can’t find people or interviews like this anywhere else! It’s another fascinating show. It’s all the information you need now to know what’s coming next!
Showcase Your Best Work! In three months, the BuZZ Shout-out!! has had over 300,000 people check out who and what are new. Imagine what could happen to your business when you speak to that size audience! Put this tremendous marketing tool to use and showcase your best work. Help jobs find you! Best of all, every Shout-out! is FREE!
The Digital Production BuZZ airs LIVE Thursday from 6-7 PM Pacific Standard Time. Ask questions during the show on our Live Chat, listen live, download an episode from the archives, or subscribe to the podcast either through iTunes or our website. Whatever you do, DON’T miss this week’s show!