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Digital Production Buzz — September 25, 2014

  • Is a Creative Brief Really Necessary?
  • Why Does CNN Owe Millions of Dollars to Hundreds of People?
  • Wipster – A New, Cloud-Based Media Review System
  • Zeiss Introduces New Lenses at PhotoKino

GUESTS: Tom Bassett, Jonathan Handel,  Rollo Wenlock, and Michael Schiehlen

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Join Larry Jordan and co-host Michael Horton as they talk with:

Tom Bassett, Founder & CEO, Bassett Partners

You are pitching your idea to the client. What should be in the creative brief? Brand strategist/filmmaker Tom Bassett has spent the last year probing some of the World’s greatest creative minds about the same topic. The culmination of that search is Briefly, a new free online documentary that explores the creative relationship that exists between the client and those tasked with executing the client’s vision. Tom joins us this week to explain what he’s learned and what he did.

Jonathan Handel, Entertainment/Technology Attorney & Labor Reporter, TroyGould and The Hollywood Reporter

On Friday, the National Labor Relations Board ordered CNN to rehire more than 100 union technicians, compensate more than 200 others, and recognize a unit of the Communications Workers of America as their bargaining representative. Why? Jonathan Handel, Entertainment Labor Reporter for The Hollywood Reporter, explains.

Rollo Wenlock, CEO, Founder, Wipster

Wipster is a new, Cloud-based media review system that’s launching this week. Join us tonight as we talk with Rollo Wenlock, CEO and Founder of Wipster, and find out more about this platform designed for content creators, media teams, and anyone creating short-form video projects.

Michael Schiehlen, Director of Sales and Service, Zeiss Lenses

This week at PhotoKino, Zeiss launched new still and cine lenses. BuZZ producer Cirina Catania talked with Michael Schiehlen at IBC about their new gear and files this report.

The Buzz is all the information you need now to know what’s coming next!

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